In a major development aimed at expanding international travel options and enriching customer benefits, Etihad Airways and Vietnam Airlines have officially launched a strategic loyalty partnership effective from 1 July 2025. This landmark collaboration enables members of both airlines’ frequent flyer programs to earn and redeem miles across each other’s extensive global networks, significantly enhancing the travel experience for passengers.
The partnership allows Etihad Guest and Lotusmiles members to access greater flexibility, seamless travel opportunities, and more reward options across hundreds of destinations. Whether booking a long-haul journey or regional flight, travelers will now enjoy a more connected and rewarding experience. The alliance is part of a broader strategic initiative to strengthen ties between the Middle East and Southeast Asia, offering enhanced network coverage and cross-market engagement.
This collaboration also reflects a wider trend within the aviation industry, where carriers are forming alliances to expand their route offerings and improve passenger services. By linking their loyalty programs, both Etihad and Vietnam Airlines are not only improving customer retention but also opening new avenues for joint marketing, product alignment, and future codeshare arrangements.
In a further boost to connectivity, Etihad Airways has announced the launch of direct flights to Hanoi, starting in November 2025. This route will offer greater convenience for travelers between the United Arab Emirates and Vietnam, opening doors to new business, tourism, and cultural exchanges. With this move, Etihad aims to strengthen its presence in the fast-growing Southeast Asian market, where demand for air travel is steadily rising.
For Vietnam Airlines, this partnership enhances its global reach, particularly in the Middle Eastern and European markets served by Etihad. It also provides its frequent flyers with more access to premium international services, including airport lounges, priority boarding, and additional baggage allowances when flying with Etihad.
Executives from both airlines have expressed strong optimism about the partnership’s long-term impact. Antonoaldo Neves, CEO of Etihad Airways, noted that this alliance is aligned with Etihad’s broader vision to offer more connected and seamless travel experiences. Leaders at Vietnam Airlines echoed the sentiment, emphasizing the partnership’s importance in their growth strategy.
Together, Etihad Airways and Vietnam Airlines are setting a new benchmark for regional cooperation in aviation, offering passengers across continents a more integrated and rewarding flying experience.