ES. Could you share a brief overview of Expro Events & Exhibits and its journey so far? What inspired the inception of Expro, and how has the company evolved over the years?
Vipul Agarwal. Expro Events and Exhibits is one India’s leading firms in event and exhibition infrastructure set-up and services. With a history of nine decades of service to clients, Expro is a market leader in this field. We specialize in planning, designing, coordinating, fabricating, setting-up and activating event spaces of all magnitudes. This includes providing all the relevant solutions in order to make event-venues smoothly and systematically operational. Expro is an ISO 9001-2008 certified organization with offices spread across six major cities in India along with a warehousing capacity of nearly 400,000 square meters. Expro enjoys the distinguished privilege of possessing the largest inventory comprising of a variety of temporary structures in India.
The history of Expro Events and Exhibits dates back to 1926, the pre-independence era when the atmosphere was rife with revolution, struggle, oppression and political turmoil. This was a time when not many would venture into entrepreneurship due to the uncertain and volatile circumstances. At that time, Lallooji and Sons (the parent company) took the plunge and began with providing tenting and camping structures and services for various prestigious events such as the Great Kumbh Mela on the banks of the holy Ganges, sessions of the Indian National Congress and the visit of HRH Queen Victoria and many others, that have been crucial towards shaping the freedom struggle as well as the future of the nation.During its initial years, Lallooji and Sons was depended upon for many high profile and large scale events and functions. The sincere work and dedication has been well acknowledged by all those who have been served by this proficient organization.
Expro Events & Exhibits: Crafting Unforgettable Experiences, Creating Timeless Moments, and Setting New Standards in Event Excellence.”
ES. What strategies do you employ to build long-term relationships with clients, and how do you ensure that Expro Events & Exhibits stays top-of-mind for repeat business?
Vipul Agarwal. At Expro Events & Exhibits, fostering lasting relationships with clients is at the core of our business strategy. Here’s how we ensure continued success and repeat business:
- Personalized Engagement: We take the time to understand each client’s unique needs and preferences, tailoring our services accordingly. Regular follow-ups and personalized communication help us maintain strong connections and exceed expectations.
- Transparency & Trust: Clear, honest communication is key. We ensure clients are informed about timelines, costs, and any potential challenges, building trust and long-term loyalty.
- Value-Added Experiences: Beyond exceptional events and exhibits, we offer ongoing value through insights, industry trends, and consultations. Our clients see us as trusted partners, not just service providers.
- Loyalty Rewards & Referrals: We reward repeat clients with exclusive offers and discounts, while encouraging referrals through dedicated programs. This strengthens our network and reinforces loyalty.
- Flawless Execution: Our commitment to impeccable service ensures every event is executed flawlessly, with attention to detail and a focus on exceeding client expectations. A positive experience translates to continued business.
- Constant Engagement: We stay top-of-mind by regularly updating clients on new services, sharing success stories, and inviting them to exclusive industry events or webinars.
- Feedback-Driven Growth: We actively seek and incorporate client feedback to refine our services, ensuring we continuously evolve to meet their needs and enhance satisfaction.
- Proactive Client Relationship Management: By leveraging advanced CRM tools, we track client interactions and anticipate their future needs, ensuring timely and relevant follow-ups.
Through these strategies, Expro Events & Exhibits remains a trusted partner for our clients, ensuring long-term success and continued growth in a highly competitive industry.
ES. How do you approach incorporating sustainability or eco-friendly practices into your design projects, and do you see this becoming more important in the future?
Vipul Agarwal. At Expro Events & Exhibits, sustainability is a core consideration in every design project we undertake. We approach eco-friendly practices in a way that aligns with our commitment to both creativity and environmental responsibility.
- Sustainable Materials: We prioritize the use of recyclable, biodegradable, and locally sourced materials. Whenever possible, we opt for materials that reduce environmental impact without compromising on design quality or aesthetics.
- Energy-Efficient Solutions: We incorporate energy-efficient lighting and technologies into our exhibits, reducing energy consumption and minimizing our carbon footprint.
- Zero Carbon Emission: We are committed to reducing our events’ carbon footprint by calculating and offsetting emissions through sustainable practices. We work towards achieving zero carbon emissions in all aspects of our design and event execution.
- Green Energy Initiatives: Whenever possible, we power our events using renewable energy sources, such as solar or wind power, to further reduce our environmental impact and promote green energy solutions.
- Modular & Reusable Designs: Our team designs flexible, modular structures that can be easily reused across multiple events. This not only minimizes waste but also reduces costs for clients in the long run.
- Waste Reduction Strategies: From design to execution, we employ strategies to reduce waste. We recycle, repurpose, and ensure that any materials used are disposed of responsibly.
- Green Partnerships: We work closely with vendors and suppliers who share our commitment to sustainability. This ensures that all components of the project meet eco-friendly standards.
Looking ahead, sustainability will undoubtedly play an even more crucial role in the events and exhibits industry. As both clients and consumers increasingly prioritize eco-conscious practices, we believe that integrating sustainability into every aspect of our work will not only become the standard but a competitive advantage. At Expro Events & Exhibits, we are excited to continue innovating in this space, helping to create experiences that are both impactful and responsible.
ES. Since you are associated with Exhibition Excellence Awards, could you share your insights on its significance in the industry?
Vipul Agarwal. As a stalwart in the event industry for over 100 years, we’ve had the privilege of witnessing the evolution of exhibitions and events. The Exhibition Excellence Awards holds immense significance in our industry for several reasons. Firstly, it recognizes and celebrates the tireless efforts of event professionals who strive for excellence in creating immersive experiences. This acknowledgment motivates us to push boundaries, innovate, and elevate the standards of our events.
Secondly, the awards foster a sense of community and healthy competition within the industry. It encourages knowledge sharing, collaboration, and mutual growth, ultimately benefiting the entire ecosystem. Lastly, the Exhibition Excellence Awards serves as a benchmark for excellence, setting a high bar for events to aspire to. As an industry veteran, we’re proud to be associated with these prestigious awards and look forward to continuing our contribution to the growth and development of the exhibition industry.”